Europe
Scrabble Together
Scrabble Together

Here we have 3 spots from Scrabble, each personifying a letter and giving them cute or not so cute personalities.
Even though the quality varies among the three spots, all of them deliver on the message of bringing family together.…

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Lipton refreshes itself with Hugh Jackman
Lipton refreshes itself with Hugh Jackman

Lipton added two new spots to its Hugh Jackman Capmaign. Finally these spots are actually funny and use Hugh Jackman’s fame in an entertaining way. Some of the previous spots felt way too cheesy where they just used Hugh as …

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BMW: How to steal Jewellery
BMW: How to steal Jewellery

Learn how to steal jewellery in 10 “simple” steps.
This promo video is absolutely stunning and was shot in Germany.
The bit rebellious but high-end luxury brand is being reflected here with great care on its brand personality.
Without any …

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Sell cars with music: Peugeot
Sell cars with music: Peugeot

This is how Europeans roll. No boring shots of cars running around on your screen, it’s serious party time.
This Peugeot campaign was running throughout Europe with an interesting offer:
“Buy a Peugeot and download music for free for a …

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Dutch Hyundai Banned Commercial
Dutch Hyundai – Banned Commercial

I’m not going to lie I really liked this approach of Hyundai. Of course showing someone getting ran over by a car is not the way to go but in my opinion this wasn’t way too much. Obviously it doesn’t …

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Loreal Men Expert Campaign UK
Loreal Men Expert Campaign UK

Loreal is featuring a James Bond like character on expressing it’s values to Men in the UK.

The spots vary greatly in content and in quality as well.
The list is in quality order (starting with the best one) based …

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LivingSocial’s London “Cash Cab”
LivingSocial’s London “Cash Cab”

This video is about LivingSocial’s new campaign where they used London’s Taxi to interrupt people’s life and show them a different way of living. By Choosing between your original destination or a LivingSocial deal participants went through the whole experience. …

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Volkswagen Bluemotion Roulette
Volkswagen Bluemotion Roulette

There are only two words to say about the new move of Norwegian Volkswagen: Pretty smart.
Good example on making something much more interesting by taking it closer to people.
On our ANN Score System this campaign would get a …

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Ridicolous Showering in the UK
Ridiculous Showering in the UK

I’m sure it gets you by no surprise if I tell you that Axe was interested in this mass-showering event. Axe is known to be among the most sexist brands on earth. In the past they had many banned commercials …

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